SparkLayer was founded in early 2021 by long-standing eCommerce veterans, Chris and Rhys, from UK eCommerce agency, blubolt. Having both worked in eCommerce software development for many years, we started to notice a growing problem within the landscape of B2B eCommerce: there was just too much complexity.
There was complexity in how B2B solutions were engineered with features and functions that didn’t seem necessary; complexity in disparate systems that didn’t talk to one another or often required inefficient duplication of effort; and complexity in the customer experience with complicated purchasing processes that put customers off.
We also began to understand that many leading global eCommerce platforms had brilliant B2C offerings, but those for B2B merchants seemed to play second-fiddle; and so SparkLayer was born!
In our many years of working with eCommerce technology, ultimately we learned B2B merchants were just looking to solve one overarching problem for their own customers; to provide an on-brand experience that makes it easy for them to purchase products at the prices they've been promised. That's it. Make it easy!
Our goal at SparkLayer is to make B2B eCommerce simpler B2B merchants, allowing them to use our solution on top of their existing eCommerce systems and ultimately to keep their customers engaged and coming back!