Give every sales rep a clearer next move.
SparkLayer Pulse shows each sales rep who needs them today and why. With Sales Rep Ordering they place the order at that customer’s own prices and terms.
- Give each sales rep their own book of accounts
- See who needs you today and why
- Place the order at the customer's live pricing and terms
SparkLayer Pulse and Sales Rep Ordering are included with every paid plan.
Join 3,500+ brands, distributors, and manufacturers of all sizes.
Easy to use, looks beautiful, and it’s reduced the opportunity for error.
SparkLayer allowed us to grow our business and offer everything we want.
SparkLayer gave us a proper wholesale experience on the store we already had — no rebuild required.
The problem
Your sales reps know their customers. They still cannot keep every account in their head.
Each of your sales reps may manage dozens or hundreds of B2B customers, each with different buying rhythms, products, quotes, balances and promised follow-ups. The problem is rarely a lack of information. It is knowing what matters today.
Too many accounts compete for attention.
The loudest customer, newest email or most familiar relationship naturally gets attention first. Meanwhile, an important reorder, open quote or quiet account can easily be missed.
Good customers drift without a clear warning.
A customer orders a little later than usual, spends less, or stops buying a regular product. None of those changes looks dramatic on its own, but together they can be the first sign that an account needs attention.
Context lives in too many places.
Order history is in eCommerce, quotes are in email, invoices are in finance systems, notes are somewhere else and follow-ups rely on memory. Even when your sales rep wins the order, someone on your team may still have to key it into another system.
Start with who matters
Start the day with the customers that actually need you.
SparkLayer Pulse puts the accounts that need each sales rep at the top and says why. Sparkie, your own sales agent, answers questions about any account in plain English. Meet Sparkie →
Walk into the conversation already knowing the account.
Before a call, Prep in SparkLayer Pulse brings the account together: what they buy, how often they order, recent activity, quotes, invoices, tasks and anything that looks out of rhythm.
Buying rhythm and previous orders
See whether the customer is on track, due to reorder, overdue or beginning to go quiet based on their own buying history. When they want to reorder, open the products and quantities they normally buy and use them as the starting point.
Quotes and account position
See every live quote, how long it has been waiting and whose turn it is to act. Invoice balances, credit and payment position sit alongside the opportunity, so your sales rep understands the account before making the call.
Tasks and promises
Keep promised calls, pricing updates, quote follow-ups and other account actions dated and visible alongside the opportunities that created them.
Sales Rep Ordering
Take the order while you’re talking.
Open any account you manage from SparkLayer Pulse and SparkLayer loads that customer’s products, pricing, terms, addresses and order history. Build the basket together, make any permitted changes and place the order there and then.
Use the customer’s real prices and terms.
Your sales reps do not need to remember the customer’s price list, discounts, pack sizes, payment terms or ordering rules. SparkLayer loads them automatically when they switch into the account.
- Live customer-specific pricing and ordering rules
- Customer addresses, contacts and account details
- Previous orders available for quick reordering
- Create a new customer and place their first order
Make agreed changes during the conversation.
Where permissions allow, your sales reps can adjust line pricing, shipping, minimums or discounts while they are with the customer. What the customer agrees is exactly what goes into the order.
- Edit line-item prices in the basket
- Apply permitted discounts or override minimum quantities
- Set a custom shipping charge or waive it
- Submit using B2B payment methods, including net terms
Work wherever the customer is.
Use SparkLayer on desktop, tablet or phone in the office, at a trade counter, on a customer visit or at a trade show. Start a basket in one place, continue it later and submit it when the customer is ready.
- Works across mobile, tablet and desktop
- Baskets continue across devices and sessions
- Save regular orders as reusable shopping lists
- Send a prepared basket for the customer to approve
- 09:40 Started on a phone at the trade show 2 lines · $304.92
- 14:20 Added cups from the customer's saved list 3 lines · $390.92
- 21:05 Checked and submitted from a laptop $390.92Same basket
Team controls
Give every sales rep the right book of business.
Assign customer accounts to individual sales reps so each one sees the relationships they are responsible for. Managers keep customer access controlled across territories, regions and account teams.
Every order follows the same operational flow.
Orders placed by your sales reps enter the same eCommerce and backend workflow as orders your customers place themselves. No export, import or separate sales-order list is required.
See who placed every order.
Every sales-assisted order records the sales rep who placed it and any notes they added. That gives you clean attribution for reporting and performance analysis in your existing systems.
Try it yourself
Take an order as a sales rep on your own store.
Enter your store address and SparkLayer will load a sales rep preview on top of your storefront. Pick a customer, see their pricing and terms, and build an order as if you were one of their account managers.
Nothing changes on your live store.
“I don’t know of any app that has a similar function to SparkLayer’s Sales Rep Ordering.”
Read the Apo Group story
Questions and answers.
What happens to our existing B2B pricing and customer accounts?
Nothing needs to be rebuilt. Sales Rep Ordering uses the same SparkLayer customer groups, price lists and account rules as your customer-facing ordering experience. When a sales rep opens an account, they see the products, prices, terms and ordering rules for that customer.
How does SparkLayer Pulse fit in?
SparkLayer Pulse is where your sales reps start their day, and Sales Rep Ordering is how they act on it. Pulse shows each sales rep which of their customers need attention and why: who is due to reorder, which accounts are going quiet, which quotes need chasing and who owes money. Sparkie, your own sales agent, answers questions about any account in plain English. From there, a sales rep opens the customer's account and places the order at that customer's own prices and terms. Both are included with every paid plan. Explore SparkLayer Pulse.
What can sales reps do in SparkLayer?
Sales reps can:
- See which assigned accounts need attention and why
- Review buying rhythm, previous orders, quotes, invoices and tasks
- Open an assigned customer account from your storefront
- View products at the customer's B2B prices
- Build and place orders on the customer's behalf
- Edit line prices and apply discounts where permitted
- Use B2B payment methods, including net terms
- Save baskets and shopping lists for later
- Manage customer addresses and account information
- Repeat a previous order
- Create a new customer and place their first order
Can we see Sales Rep Ordering before signing up?
Yes. You can preview it on your own store or book a live demo for a walkthrough based on your existing setup.
How much does Sales Rep Ordering cost?
SparkLayer Pulse and Sales Rep Ordering are included with every paid plan. Starter includes 1 sales rep, Growth 2 and Pro 5. Enterprise is tailored to your team. Additional sales reps are $39 per month each. See our pricing page for current plans.
Can we trial it before committing?
Yes. All paid SparkLayer plans include a free 14-day trial with access to Sales Rep Ordering. You can start a trial, preview SparkLayer on your store or book a demo before deciding.
How quickly can we get it running?
If you already use SparkLayer, add your sales reps and assign their accounts. Your team can be up and running within hours. They work with the same customer data and ordering experience you already have.
How will our sales reps learn to use it?
Sales reps use the same storefront and customer accounts your B2B buyers already use, so there is no separate order-entry system to learn. Our launch team can help configure account access, walk the team through the workflow and provide training where needed. Talk to the team to arrange it.
How is SparkLayer different from other sales-rep ordering tools?
SparkLayer connects account intelligence and order capture in the same B2B workflow. SparkLayer Pulse shows each sales rep where to focus and gives them the account context behind the opportunity. When they are ready to act, Sales Rep Ordering uses the live products, stock, pricing and terms from your existing storefront and sends the finished order into the same operational flow as your other online orders.
Can we restrict which customers each sales rep can access?
Yes. You can assign customer accounts to individual sales reps so each one only sees the accounts they are responsible for. This is useful for territory-based and regional sales teams.
Can we report on sales rep activity?
Yes. Sales-assisted orders record the sales rep who placed them along with relevant notes and tracking data. You can use that attribution in your existing order-management, BI or reporting workflows to understand sales rep activity and sales performance.
