Fashion brands and wholesalers lose revenue every season to PDF linesheets, spreadsheet order forms, and trade show deals that never make it cleanly into the system. SparkLayer adds a complete B2B wholesale layer to your store so trade buyers self-serve, sales reps close faster, and your team stops doing things manually.
Fashion wholesale is complex: seasonal ranges, size runs, MOQs, tiered pricing, and trade buyers who expect a brand-led experience. SparkLayer handles it all on top of your existing Shopify store, so the editorial of your range and the mechanics of trade ordering finally live in one place.
Join 3,500+ brands, distributors, and manufacturers of all sizes.
Easy to use, looks beautiful, and it’s reduced the opportunity for error.
SparkLayer allowed us to grow our business and offer everything we want.
SparkLayer gave us a proper wholesale experience on the store we already had — no rebuild required.
Buyers enter quantities across a full size run in a single grid view, with no line-by-line entry and no mis-picks from ambiguous order forms. Supports UK, EU, US, and custom size scales with per-SKU inventory visibility in real time.
Set custom price lists by buyer tier, account group, or geography. Assign trade, VIP, or distributor rates instantly. Buyers only ever see their own prices, keeping negotiations private and your margins clean.
Wholesale buyers log in, browse seasonal lookbooks, reorder bestsellers, track shipments, and download invoices without involving your team, reducing the manual admin your team handles every week.
Turn your seasonal range into a shoppable digital catalog. Buyers tap to add to order directly from lookbook pages, bridging the gap between editorial presentation and wholesale commerce. No more PDFs going out and spreadsheets coming back.
SparkLayer's Quoting Engine lets buyers submit seasonal pre-orders and volume requests through the portal. Your team responds through a built-in messenger, adjusts terms, and confirms. The quote converts to an order directly, no separate email thread, no document trail.
Enforce minimum order quantities, pack sizes, and ratio packs at the product or collection level. Rules apply automatically at checkout, with no manual policing or awkward buyer conversations required.
Sales reps log into your actual storefront, toggle between accounts, and complete orders in real time during buying appointments. No paper forms, no re-keying, no deals lost between the handshake and the system.
SparkLayer Pulse shows which of your retailers need attention, why, and what to do next: who is due to reorder, who is going quiet and who is sitting on an open quote. Sparkie, your own sales agent, answers questions about any account and drafts the follow-up from that customer's real history. From there it is one step to a quote or order at their live pricing and terms. Included with every paid plan.
No separate platform, no duplicated catalog, no complex integration project.
Add SparkLayer to your Shopify store. Your existing products, variants, and inventory are immediately available for wholesale, with no replatforming or product migration required.
Set up wholesale price lists, buyer tiers, MOQs, pack rules, and payment terms. Import existing wholesale pricing in bulk via CSV or use the guided setup.
Send branded trade portal invitations to your wholesale buyers. Accounts self-register with approval workflows, or your team approves applications manually.
Buyers browse your catalog and submit orders, or your sales reps write orders at trade events on any device. Everything syncs to your store's native order management automatically.
“Since we started using SparkLayer, we’ve transformed how we serve B2B customers. We’ve seen 10x growth since launch by simply removing friction.”Nature’s Path Read the story
“Using the Sales Agent feature, I get better results from the team - and they have a nicer time using it… SparkLayer has made what we wanted possible.”Scott Taylor, Managing Director, Watersports World Read the story
“We're a small team, so to basically claw back a full-time person in time is quite significant for us”Bevan Read, Co-Founder, Ashtabula Read the story
“I think SparkLayer rejuvenated our B2B from the old very technical boring system to a more beautiful system”Sarah van Waardenburg, eCommerce Manager, SNURK Read the story
“Sales Agent adoption has been pretty solid so far - our larger accounts especially are using it more as they can do it all really quickly on their own!”Dan McNamara, President, VEIA Read the story
Most B2B platforms are built for legacy wholesale systems, not fashion. They rely on spreadsheets, email threads, and rigid workflows that do not match how seasonal buying actually works. SparkLayer replaces that stack with a B2B layer built specifically for fashion commerce, not a generic wholesale tool adapted after the fact. Size runs, tiered pricing, MOQs, and trade workflows are built into the core experience, so brands run wholesale from one system, one source of truth, and a buying experience designed for trade customers.
Switched from WooCommerce to SparkLayer and Shopify - remarkable results with a 50%+ reduction in maintenance costs.
50% reduction in manual tasks, plus win-back of lapsed customers.
73% AOV growth after switching - SparkLayer was simple and exceptional on customer service.
Yes. SparkLayer works with Shopify, BigCommerce, Wix, WooCommerce, and Magento. Fashion brands on any of these platforms can add a complete B2B wholesale channel without migrating to a new store or rebuilding what they already have.
Buyers enter quantities across a full size run in a single grid view with real-time per-SKU inventory visibility. This eliminates line-by-line entry, reduces mis-picks, and significantly improves the quality of orders your team receives. See the full list of SparkLayer integrations that keep size and inventory data in sync.
Yes. SparkLayer layers onto your existing store without touching your DTC setup. Trade buyers log in and see their own seasonal catalog and pricing. Retail customers see nothing different. Both channels run from the same backend without compromising the brand experience on either side.
SparkLayer's Sales Rep Ordering lets sales reps log into the storefront as a specific trade account during a buying appointment, access live inventory and buyer-specific pricing, and complete the order in the room. Deals are actioned immediately rather than written on paper and re-keyed later.
Most fashion brands are live within hours. SparkLayer layers onto your store with no rebuild required and no separate platform to maintain. Read how other brands got started or book a demo to see it on your store.
See how SparkLayer fits your setup and what it would take to launch your new B2B store, fast.
900% B2B growth and 75% less admin. SparkLayer allowed us to grow our business and offer everything we want.
Mike Bires
Founder and CEO, Nutrition Faktory
24-hour set-up and 140% time savings. We thought we’d be able to go live in a week, but it was all done in a day.
Will Green
Director of Sales, Paleo Ridge
10x B2B growth and 400% AOV increase. We’ve transformed how we serve B2B customers and seen 10x growth.
Deanne Gee-Wing
eCommerce Manager, Nature's PathDrop in your email and URL to see what SparkLayer would look like on your store. Prepare to be amazed!
We'll get back to you within 1 hour to arrange a good time to speak. Alex Weston, General Manager
Rated 4.9 out of 5 on the Shopify App Store
4.9 on the Shopify App Store Trusted by 3,500+ brands, distributors, and manufacturers
